I am a 3 DVDs out at-a-time (Unlimited) customer with Blu-Ray. I have been a Netflix Member Since January 2002. This is basically what I got this morning in an email from Netflix…
” The price of your current plan, which includes access to Blu-ray discs, is changing from $20.99 a month to $23.99 a month. This new price will be effective with your next billing statement on or after January 2, 2011…” So basically $3.00/month extra to continue. But wait, here’s the rub.
Netflix Raised the Rates again
“ We now also offer a new $7.99 a month plan which lets you” do the streaming library _ONLY_. So no DVD or High Definition BluRay movies. Just the considerably lesser content to which is legally allowed to be streamed over the internet due to MPAA restrictions, contracts, and movie studios will to be difficult, etc…
Have you ever tried to find a movie on Netflix which is in HD, for streaming easily, within a few moments, without having one already queued up in your Watch Instantly Queue?
Three bucks extra a month to keep getting Blurays, DVD’s and a new streaming only option for $8/month. Maybe if that’s all I used, streaming would be a nice option. So much for “No late fees” and movie rentals direct to your mailbox. It was inevitable, look at their name. But to continue raising the price of the plans which has made the business is unacceptable as a customer.
Just some basic math for everyone to see…
12 months x $3/extra a year x “With more than 16 million subscribers” = $576,000,000 extra a year
Five-Hundred-Seventy-Six-Million Dollars Extra per YEAR.
This is on top of what revenue they are already doing. I guess if you are an investor, invest now. Sure, not all the customers are getting the extra $3/month, some are less, some are more, some might abandon the disc option entirely like Netflix would hope. Remember, Netflix does offer an even more massive 8 out at a time plan which I’m sure now is $8/month more now.
